{"id":23077,"date":"2023-06-07T22:27:43","date_gmt":"2023-06-07T22:27:43","guid":{"rendered":"https:\/\/www.gmass.co\/blog\/?p=23077"},"modified":"2023-12-20T06:55:21","modified_gmt":"2023-12-20T06:55:21","slug":"stop-follow-ups-reply-click","status":"publish","type":"post","link":"https:\/\/www.gmass.co\/blog\/stop-follow-ups-reply-click\/","title":{"rendered":"How to Stop GMass Auto Follow-Ups on a Reply OR Click"},"content":{"rendered":"

Great news! GMass now offers a native “stop on reply or click” option. So you won’t need to do the more complicated workaround detailed in the old version of this article.<\/strong><\/p>\n

\"Reply<\/a><\/p>\n

A few pieces of advice:<\/p>\n

    \n
  1. Make sure you have\u00a0click tracking on<\/strong> for the campaign. That’s the only way to detect clicks and, therefore, to stop replies on click.<\/li>\n
  2. Make sure you use\u00a0anchor links<\/strong> (e.g., click here<\/a> for more) and not\u00a0URLs<\/strong> (e.g., https:\/\/www.google.com). That’s because only anchor links can be tracked. Here’s more info digging deeper into that nuance of click tracking<\/a>.<\/li>\n
  3. If you include links in auto follow-ups and want to make sure people stop getting your sequence when they click on\u00a0those<\/em> links too, those auto follow-ups should be rich text<\/a>, not plain text<\/strong>. That’s because you need to use anchor links, not URLs, for click trackability. And plain text emails don’t use HTML, which means they can’t use anchor links.<\/li>\n<\/ol>\n

    And now, you can read about the old method for stopping a sequence on reply or click,\u00a0in case you want to repurpose anything from this technique.<\/p>\n

    —<\/p>\n

    You can send automated follow-up sequences in GMass where the messages will only stop once a contact <\/a>replies<\/a>.<\/p>\n

    You can send automated follow-up sequences in GMass where the messages will only stop once a contact <\/a>clicks<\/a>.<\/p>\n

    But what if you want to stop the sequence if they reply OR click<\/strong>?<\/p>\n

    There’s no setting in the menu for that. (Well, there wasn’t before. There is now.)<\/p>\n

    But there\u00a0is<\/em> a way to pull it off.<\/p>\n

    Here\u2019s how to set up a GMass campaign so your contacts will stop receiving follow-ups after they reply or click<\/strong>.<\/p>\n

    Stop on Reply OR Click: Table of Contents<\/h2>\n

    Approximate setup time required:<\/strong><\/em>\u00a020-30 minutes<\/em><\/p>\n

    Approximate GMass skill level:<\/strong><\/em>\u00a0Intermediate<\/em><\/p>\n