{"id":694,"date":"2017-01-18T06:46:46","date_gmt":"2017-01-18T06:46:46","guid":{"rendered":"http:\/\/www.gmass.co\/blog\/?p=694"},"modified":"2017-01-18T06:46:46","modified_gmt":"2018-07-11T04:32:48","slug":"gmail-rolls-out-new-bounce-notification-format","status":"publish","type":"post","link":"https:\/\/www.gmass.co\/blog\/gmail-rolls-out-new-bounce-notification-format\/","title":{"rendered":"Gmail rolls out a new and prettier bounce notification format"},"content":{"rendered":"<p>A few days ago, I noticed that bounce notifications from Gmail were no longer cryptic plain text emails with SMTP codes and headers, but instead<strong> looked far more aesthetically pleasing<\/strong>. So much so, that I now look forward to receiving an otherwise dreaded bounce notification.\u00a0<strong>Here is an example of the new Gmail bounce notice in all its glory:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-696\" src=\"http:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Bounce-Notification-Format-1-1010x1024.gif\" alt=\"\" width=\"720\" height=\"730\" srcset=\"https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Bounce-Notification-Format-1-1010x1024.gif 1010w, https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Bounce-Notification-Format-1-296x300.gif 296w, https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Bounce-Notification-Format-1-768x778.gif 768w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/>Google quietly rolled out this enhancement, as there was no mention of it on even the <a href=\"https:\/\/blog.google\/products\/gmail\/\">official Gmail blog<\/a>.\u00a0Still, the GMass team welcomes this enhancement. Gmail now translates\u00a0the actual SMTP bounce code into a more readable message that is friendly to a non-techie email user.\u00a0Additionally, if an email bounces because the email has been blocked and not because the email address is invalid, Gmail displays a &#8220;stop sign&#8221; to help you quickly identify the reason for the bounce:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-697\" src=\"http:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Block-Notification-Format-1024x894.gif\" alt=\"\" width=\"720\" height=\"629\" srcset=\"https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Block-Notification-Format-1024x894.gif 1024w, https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Block-Notification-Format-300x262.gif 300w, https:\/\/www.gmass.co\/blog\/wp-content\/uploads\/2017\/01\/Gmail-New-Block-Notification-Format-768x670.gif 768w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n<p>Remember, if you use GMass to send a mass email campaign, GMass will find all bounces, blocks, and replies and categorize and process them for you as part of its <a href=\"http:\/\/www.gmass.co\/blog\/new-feature-automatic-reply-management-in-your-gmail-account\/\">Reply Management<\/a> function. Bounces will be moved into the <strong>GMass Reports &#8211;&gt; Bounces<\/strong> Label, and block notifications will be moved into the <strong>GMass Reports &#8211;&gt; Blocks<\/strong> Label. Additionally, GMass stores a list of email addresses that have bounced because the address is invalid, and automatically suppresses these addresses from future mail merge campaigns.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A few days ago, I noticed that bounce notifications from Gmail were no longer cryptic plain text emails with SMTP codes and headers, but instead looked far more\u2026<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4256,4],"tags":[],"class_list":["post-694","post","type-post","status-publish","format-standard","hentry","category-announcements","category-gmail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>Gmail rolls out a new and prettier bounce notification format<\/title>\r\n<meta 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