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Megan Sharma is the author of “100 of Your Toughest Business Emails: Solved,” which offers plug-and-play language for writing all kinds of emails. The book draws on her years of experience as a professional ghostwriter for a fast-paced global IT consulting firm. Here’s an excerpt from the interview where she discussed what it takes to write a solid email:
I studied journalism in college and wrote for newspapers for years in school. So I always remember the five Ws — who, what, when, where, why, and then you can add the how and the “Why should I care?” I generally use that as my basic structure. You don’t have to follow it exactly when you write every email, but you want to make sure, first of all, that every email you’re sending has a purpose.