Gmail API vs IMAP Cold Email Platforms: Which Is Better for You?
Virtually all cold email platforms send your messages through your email service provider (Gmail, Outlook, and the rest) — but how they send comes down to the Gmail…
GMass Blog
Category: Gmail API
When you build a tool like GMass that brings an entire email marketing platform inside of Gmail, you get to know the Gmail API pretty well.
In fact, we’re essentially roommates with Gmail, and not roommates who keep their distance from each other — we’re like roommates who share a studio apartment.
So here in the Gmail API archives page you can find everything we’ve written about the Gmail API — including difficult problems we solved that you may be able to apply in your developing adventures with Gmail.
We’re happy to spread the wealth and share our hard-earned Gmail API expertise with you. And hey, come by and visit our studio apartment anytime.
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GMass’s Email Warmup System Is Shutting Down
I’m going to rip off the Band-Aid here: We’re shutting down the GMass email warmup system on January 31st, 2023. (NOT the GMass email platform itself, of course. Just…
Does sending from Gmail directly vs using the Gmail API affect deliverability?
Recently, two email industry colleagues independently reported something odd to me. Each composed an email in Gmail, sent it, and it landed in the recipient’s Inbox. Each then…
Developer’s Guide to the Gmail API and From Addresses/Names
If you’ve used the Gmail API, you may have encountered some quirks with From Addressing when creating and sending a DRAFT. As an example, if you’re working with…
The Gmail API’s quirky handling of HTML and Plain Text messages parts
If you’re using the Gmail API to send email, specifically using messages.send, you will likely notice some unexpected behavior with respect to HTML and Plain Text message parts.…
How to set the Reply-To address in an email campaign
When sending a mail merge campaign in Gmail, you can set a Reply-To address individually on each campaign, by setting it directly in the GMass Settings box. You…
How to call the Gmail API in .NET without using the client library
This article is geared towards software developers interested in the Gmail API. GMass makes extensive use of two APIs — the Inbox SDK API, made by Streak, and…