Our Core Values
Mission Statement: We make it easy to get your message out.
Our goal: To help 100,000 customers get 20 billion messages out. Where are we today? We’ve helped 27,000 customers get 4 billion messages sent.
We speed up the world
We are efficient and develop fast workflows. We make it so our users can send campaigns as fast as possible and we make it so our employees can perform tasks as quickly as possible and without approval from others. Example: Employees can add their IP addresses to our firewall by themselves, allowing them to move around freely throughout the world.
Everybody can succeed in their roles independently, without reliance on other team members. just like every client should be able to figure things out on their own without us. We don’t hide from our belief. We don’t hide behind our beliefs, even politically. We express who we are, even if it costs us relationships.
GMass wouldn’t be where it is today if not for the hundreds of mistakes that have preceded today. We experiment, fail, and learn from it.
We communicate authentically
No flowery hellos or “thanks for reaching out to us” when you ask a question. We’ll get to the point and answer your query succinctly without meaningless “How are you?s” and “Thank yous”. We say “thank you” only if we really mean it. When you ask us a tough question, if we don’t know, we won’t guess. We’ll tell you we don’t know. We’ll recommend a competitor if our solution won’t work for you, but we know someone else’s will.
Transparency and integrity, when it counts
It’s easy to be honest and transparent when reporting good news but hard when it’s bad news. When we have tell a client that their email didn’t go out in time, and it was our fault, that’s harder. We step up when we make mistakes and admit it.
We continuously improve
We built GMass because it was a unique solution in the marketplace. We keep building things that are different. We don’t build things just because others have and we think there’s room in the market for another player. If we can’t build it better, we don’t build it. The second our service becomes a commodity there isn’t a reason to exist anymore. We don’t build “me too” features — we only build something if we can offer a substantial improvement over the status quo.
Not only does GMass and its code continuously improve, so do our people. We are committed to always learning and always improving. We support employees’s growth and continual learning. We support your growth.
We compete. We thrive in competitive environments. We feel a pit in our stomachs when someone builds something better than us. When that happens, we go into overdrive to rectify that.
We share secrets
Want to know our secret sauce? We’ll probably tell you. Sharing our insights teaches people and forces us to evolve to stay competitive.