With your own tracking domain, you can improve deliverability (stop letting other emailers affect your inbox placement). It's also good for branding in your emails.
Here in the tracking domain archives, you can read all about how to set up and best utilize a custom tracking domain with GMass to make your emails even more effective and deliverable.
August 19, 2016
What is a custom tracking domain and how does it improve email deliverability?
Setting a custom tracking domain on your outreach emails: prevents email blocking and spam-folder issues improves the branding of your …Continue Reading
August 12, 2016
Spammers, GMass, and why your legitimate emails are ending up in Spam or being flagged as scam
We’ve had several users in the last few days report that emails they are sending with GMass to their own …Continue Reading
June 2, 2016
Emails getting blocked? Take this one step to eliminate delivery issues.
Overview GMass is a unique service in the email marketing space because it’s built on top of Gmail. That means, …Continue Reading
May 31, 2016
The default tracking domain for Google Apps users was listed as “deceptive” by Google over the weekend
The default tracking domain that GMass uses for open-tracking, click-tracking, and the unsubscribe link for Google Apps users, gm.ag, was …Continue Reading