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Email Copywriting

Our email copywriting archives page covers the art of writing emails (cold emails, marketing emails, and more) that work.

Learn all about what you need to say in your campaigns to entice someone to open your email, read what you have to say, click through or send a reply — and, ultimately, close a deal with you.

The tips on these pages should be great for getting you started; we also recommend checking out our guide to cold email templates to give you the right framework for implementing these tips.
Cold email AI - the five best personalization tools

May 11, 2022

Cold Email AI: Are the 5 Best Personalization Tools Effective or Creepy?

Cold email AI tools can write intros, icebreakers, subject lines, and more by researching your contacts. We tested 5 top tools. Effective or creepy?

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Amazing B2B and B2C Email Copywriting Examples

May 4, 2022

12 Amazing B2B and B2C Email Copywriting Examples for 2022

Explore 12 excellent email copywriting examples, why they work, and how you can replicate their formula for your emails.

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How to craft the perfect email with attachments

April 22, 2022

How to Craft The Perfect Email with Attachments (Examples, Tips)

Learn how to compose the perfect attachments email with this step-step guide, including helpful examples and actionable tips.

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12 high-converting email copy templates

April 20, 2022

12 High-Converting Email Copy Templates for 2022

Discover 12 proven email copy templates, 4 proven tips to help you write effective email copy, and a robust email marketing tool for 2022.

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12 email copywriting best practices you need to follow today

April 14, 2022

12 Email Copywriting Best Practices You Need to Follow Today

Discover 12 email copywriting best practices that can level up your conversions today.

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10 best practices to excel at direct response copywriting

April 13, 2022

10 Best Practices to Excel at Direct Response Copywriting (2022)

Discover what direct response copywriting is, 10 best practices to help you nail it, and a powerful email automation tool for 2022.

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How to ace cold email copywriting

March 31, 2022

How to Ace Cold Email Copywriting (10 Handy Tips + 3 Templates)

Discover 10 handy tips for effective cold email copywriting, 3 practical cold email templates, and the best cold email tool for 2022.

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How to write B2B emails

March 30, 2022

How to Write B2B Emails (7 Handy Templates, 5 Proven Tips)

Learn how to write compelling B2B emails and find out 7 handy templates you can use today. Also, discover 5 practical tips to enhance your B2B messages.

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how to master newsletter copywriting

March 23, 2022

How to Master Newsletter Copywriting (7 Proven Tips, Examples)

Discover the 7 key tips to successful newsletter copywriting. Also, check out a handy tool to scale up your email newsletter copywriting efforts.

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email copywriting guide

March 16, 2022

Email Copywriting Guide for 2022 (9 Practical Tips, Tools)

Learn what email copywriting is and how to can master it with 9 smart tips. Also, discover the best tool to take your email copywriting to the next level.

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