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From Address

The from address and from name in your emails matter more than you might think.

Inbox real estate is limited, and the from field is one of the few bits of information someone gets about your email as they scan their inbox — and make the decision whether or not to open.

Plus, the from address can play a role in deliverability as the mail clients decide whether your email belongs in the inbox or the spam folder.

Here in the from address archives, you can read all the articles we've written on the "from" portion of your cold emails. Make sure you're getting the from name and from address right (and we'll even show you how to do that quickly and easily with GMass).

June 28, 2023

How to Set Up a Gmail Alias That Doesn’t Hurt Deliverability

How to set a Gmail alias that still sends through Gmail's SMTP servers, not third-party servers, for maximum deliverability benefits.

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email sent from which server

November 23, 2020

From which server are your emails sent?

We’re often asked to provide the IP addresses and domain names of the servers we use to send users’ emails. …

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December 11, 2019

Developer’s Guide to the Gmail API and From Addresses/Names

Using the Gmail API to retrieve From Address/Name information for Drafts and Messages comes along with some idiosyncrasies. Here's how to deal with them.

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August 30, 2018

Resolving “Message not delivered” bounces from Gmail because your “Send mail as” settings are misconfigured

If you’re getting Message not delivered bounces from Gmail indicating that your “Send mail as” settings are misconfigured, here is why it’s …

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February 11, 2018

How to send a mail merge in Gmail from a non-Gmail address

In this article, I will teach you how to send a mail merge using Gmail, even if your email account isn't a Gmail address.

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August 3, 2017

How using Gmail’s “Send mail as” settings affects email deliverability

In Gmail you can use the "Send mail as" settings, but this can impact your email deliverability if sent through external SMTP servers.

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January 22, 2017

How to set the Reply-To address in an email campaign

When sending a mail merge campaign in Gmail, you can set a Reply-To address individually on each campaign, by setting …

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March 9, 2016

How to set the right From Name in your Gmail email marketing campaigns

If you’re using GMass to send email marketing campaigns through your Gmail account, note that the From Name that you …

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March 8, 2016

How to set the From Address for a Gmail mail merge campaign

You can set any From Address that’s configured in your Gmail account as the From Address of your mail merge …

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