We recently noticed inflated open rates across campaigns, and upon a detailed examination, we found that Gmail has been triggering false opens on emails since May of 2018. Specifically, Gmail has… Continue reading "Dealing with false opens in Gmail"
If you’re a reputable sender, GMass will now automatically push your campaign over our SMTP server if your campaign pauses because of a Gmail sending limit issue. A brief history… Continue reading "Hit Gmail’s sending quota? We’ll still send your campaign"
The new Email Analyzer is for the sophisticated email sender that wants to easily understand how a particular ESP (Email Service Provider) is sending emails, or compare how a single… Continue reading "How to use the Email Analyzer to understand how your ESP is sending email"
Earlier I wrote about my feelings on Google’s new verification process for sensitive and restricted Gmail API scopes, and here I’ll be posting live updates of GMass’s journey through the process.… Continue reading "Live Updates on the Google OAuth verification process and security audit"
Last October, Google announced that it would start being more stringent with software vendors building apps on top of the Gmail API. Specifically, developers using a “restricted” or “sensitive” Gmail API… Continue reading "My feelings on Google’s $15,000-$75,000 OAuth verification process and security assessment"
GMass is a lean operation, and not only am I the product manager, but I’m also the sysadmin, which means maintaining and keeping watch over a dozen servers. I’ve been… Continue reading "Useful sysadmin skills I’ve taught myself recently"
Now you can easily send recurring “reminder” email campaigns to the same set of people hourly, daily, weekly, or monthly. Examples of recurring emails Here are a few examples of how sending recurring… Continue reading "New Feature: Recurring emails to the same set of people for “reminder” campaigns"
We just launched a new tool for email marketers — a link checker! Just paste the HTML for your next email campaign into our free link checker, and watch the… Continue reading "We’re clicking your links and checking them twice"
The GMass website redesign just launched! We think it looks sharper, is easier to navigate, and represents how far we’ve come since we launched the first version of GMass back… Continue reading "Our new website!"
Google’s Safe Browsing program protects a lot of people from phishing, malware, and other harmful sites. In fact, it’s so pervasive that it’s not just used by Chrome. Google has… Continue reading "Google’s Safe Browsing program made my week hell"
