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GMass Blog

Tips and tricks for sending email campaigns inside Gmail

July 21, 2023

How to Turn Google Sheets Formatting into HTML (Then Mail Merge with GMass)

How to turn formatting from your Google Sheets into HTML so you can use it in other places, especially mail merge campaigns with GMass.

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July 17, 2023

Triggered Emails in GMass: Send When a Prospect Is in Their Inbox

With GMass you can send triggered emails that go out immediately when someone opens or clicks on a message in your campaign.

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July 7, 2023

Inbox Zero Gmail Apps: 5 Free Tools to Power Thru Your Emails Fast

Use these apps to get to inbox zero Gmail status. Plus tips on the best Gmail/Google Workspace settings to help push you toward a clean inbox.

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June 28, 2023

How to Set Up a Gmail Alias That Doesn’t Hurt Deliverability

How to set a Gmail alias that still sends through Gmail's SMTP servers, not third-party servers, for maximum deliverability benefits.

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June 19, 2023

Delivery Routes in GMass: Tweak Service-Specific Settings for Max Deliverability

How to tweak important deliverability settings for specific domains/email providers to fix issues around SMTP servers and open/click tracking.

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June 7, 2023

How to Stop GMass Auto Follow-Ups on a Reply OR Click

Great news! GMass now offers a native “stop on reply or click” option. So you won’t need to do the …

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May 24, 2023

Objection Handling: 5 Cold Email Follow-Ups That Overcome Big Sales Objections

Objection handling with cold email follow-ups for the 5 basic and most common sales objections like no need, trust, money, desire, and hurry.

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May 9, 2023

How Recruiters Can Respond to Emails 10x Faster with The Reply Project

How recruiters can use The Reply Project to send email responses to candidates, companies, and others 10x faster than ever before.

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May 2, 2023

Promise Picture Proof Push (4Ps) Copywriting for Cold Email (Templates, Tips)

Promise Picture Proof Push (the 4Ps) formula is a useful, albeit challenging, cold email copywriting strategy. It requires you to zero …

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April 28, 2023

The Star Story Solution Copywriting Formula for Cold Email (Tips, Templates)

Star Story Solution is a copywriting strategy for cold email that uses a first-person story about solving a problem (one the recipient themselves has).

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April 13, 2023

Why Did My Email Go to Spam? 8 Little Reasons You Never Realized

Wondering "why did my email go to spam?" You know the common reasons, but here are the lesser known factors that might be causing your problem.

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April 6, 2023

How Real Estate Agents Can Respond to Emails 10x Faster with The Reply Project

Good news if you’re a real estate agent and you’re overwhelmed by the amount of email you deal with every …

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