Here’s a useful Gmail trick that can enliven your emails: using images as links. This way, recipients can click on the image directly–whether it has words as part of it or not.
For example, if you’re putting together a quick email but want to use this coupon image as a link:
Here’s how you can quickly make it a link:
- Place the image into your Gmail email as you normally would.
- Then select the image. You can do this by clicking and holding to the right of it, then dragging the cursor left until the image turns blue. When the image is blue, this indicates it has been selected.
- Click the link icon at the bottom of the Compose window. A small window will appear under the image showing you the option to change or remove the link. Click “change”.
- Enter the web address you want the image to link to.
- Then click the OK button.
- It’s a must to confirm that you have linked the image to where you intended to link to. This is important because it’s easy to create a new link rather than link the image, because sometimes the image looks like it’s selected when it’s not. To confirm that you’ve linked the image correctly, just click on the image and then the URL will show with the “change” option. You should see the web address you want the image to link to displayed under the image after the words “Go to link”. If it is incorrect, just repeat the steps above, making sure you have definitely selected the image this time.
That’s all there is to it! Now when your recipients click on the coupon, it will open a new tab with the location you linked to. Of course, now you can send out this coupon offer to all your customers, by using a Google Sheets spreadsheet along with GMass.