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Email Marketing

Our email marketing archives cover a broad array of articles, to say the least — since much of what we write about here on the GMass blog falls under the umbrella of email marketing.

Here in this archive, you'll find a variety of posts huddling under said umbrella, covering topics like:

  • Email copywriting
  • Email marketing apps, tools, and other software
  • Email marketing strategies and tips
  • Ways to use GMass to bolster your email marketing efforts

November 19, 2024

Want an Innovative Black Friday Email Trick? Try Triggered Discounts

A technique to stand out from the rest of the email crowd on Black Friday/Cyber Monday by sending a special discount when customers are in their inboxes.

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November 10, 2022

Email Templates for Gmail: The 4 Best Ways to Easily Design Marketing Emails

How to design HTML email templates for Gmail using different methods, then how to re-use and send those templates with GMass.

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How to get subscriber emails from a web form into Google Sheets

September 9, 2022

How to Get Subscriber Emails From a Web Form Into Google Sheets (Then GMass)

Methods to have subscribers fill out a web form, then get that info into Google Sheets so you can use it for an automated welcome series with GMass.

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Top 10 Free Email Tracking Software

June 24, 2022

Top 10 Free Email Tracking Software (Features, Pricing, Reviews)

Check out the 10 best free email tracking software you can use to analyze your email campaign performance in 2022.

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Email tracking guide - benefits methods and tools

June 20, 2022

The Email Tracking Guide: Benefits, Methods & Tools (2024)

Find out why you should track your email campaigns and how to do it using the right software in this definitive guide to email tracking.

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Top 10 Mail Tracker Tools

May 14, 2022

Top 10 Mail Tracker Tools for 2024 (Features, Pricing)

Discover when recipients open your emails with these 10 amazing email tracker tools and learn what to look out for when choosing an email tracker.

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Amazing B2B and B2C Email Copywriting Examples

May 4, 2022

12 Amazing B2B and B2C Email Copywriting Examples for 2024

Explore 12 excellent email copywriting examples, why they work, and how you can replicate their formula for your emails.

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How to craft the perfect email with attachments

April 22, 2022

How to Craft The Perfect Email with Attachments (Examples, Tips)

Learn how to compose the perfect attachments email with this step-step guide, including helpful examples and actionable tips.

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12 high-converting email copy templates

April 20, 2022

12 High-Converting Email Copy Templates for 2024

Discover 12 proven email copy templates, 4 proven tips to help you write effective email copy, and a robust email marketing tool for 2022.

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What is a personalized email and how to send one

April 15, 2022

What Is a Personalized Email & How to Send One (Tips, Examples)

What is email personalization and how do you personalize an email? Find out everything you need to know in this definitive guide.

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12 email copywriting best practices you need to follow today

April 14, 2022

12 Email Copywriting Best Practices You Need to Follow Today

Discover 12 email copywriting best practices that can level up your conversions today.

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10 best practices to excel at direct response copywriting

April 13, 2022

10 Best Practices to Excel at Direct Response Copywriting (2024)

Discover what direct response copywriting is, 10 best practices to help you nail it, and a powerful email automation tool for 2022.

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