You now have more control over your account’s bounce list and how bounces are handled for your account.
GMass’s reply management system automatically processes all incoming email after you send an email campaign, and categorizes bounces, unsubscribes, real replies, and even block notifications.
By default, addresses that bounce, where the bounce message indicates a legitimately bad email address, are placed on an internal “bounce list” for your account. Future GMass campaigns are suppressed against your account’s bounce list to prevent you from sending future emails to addresses that have bounced in the past.
There may be cases, however, when you want to continue to send to bounced addresses. For example, if you’re a low volume mailer sending to just personal contacts, and an email address continues to be placed on your bounce list that you know to be legitimate, you may want to have your campaigns ignore bounces.
If you don’t want to have your campaigns ignore bounces, meaning you DO want your campaigns to suppress the addresses on your bounce list, you may want to delete one or more addresses from your bounce list.
Sometimes email addresses can inadvertently end up on your bounce list even though they are legitimate. For example, if an address blocks you, but GMass detects it as a legitimate bounce instead of a block, then you will want to remove it from your bounce list.
If you’ve configured your Gmail account to send via an alias address through an external SMTP server, and your SMTP server is misconfigured and bounces all of your addresses, you may want to clear out your entire bounce list.
These are just examples, but there are lots of reasons you may want to delete some or all of your bounced email addresses.
Now you can do all of these things from the GMass dashboard.
Click on Settings (the gear icon) in the top right. Then click into the Bounces section in the left fly-out panel.
To have your campaigns ignore your bounce list
Check the box next to Ignore bounces. Then click the Save bounces button.
Your campaigns will now ignore your bounce list (at your own risk, of course).
To clear out your bounce list of all addresses
Click on Managed bounced addresses. Click on the checkbox in the header row. That will select all the bounced addresses on the screen. Then click Delete these emails to remove those addresses from your bounce list.
To clear out your bounce list of just certain addresses
In the Manage bounced addresses section, click the checkboxes next to only the addresses you want to remove. Then click the Delete these emails button.
Which option should you choose?
If you set your account to ignore bounces, then you don’t need to worry about ever deleting addresses from your bounce list, because your bounce list will now be irrelevant. Your future campaigns won’t use your bounce list to exclude recipients, so you don’t need to care what addresses end up on your bounce list.
You would only need to ever remove an address from your bounce list if your campaign is using the default setting of NOT ignoring your bounce list.
Bounces in your inbox
By default, GMass will leave bounce notifications in your inbox for a short period so you can see them, then we’ll archive them away to declutter your inbox. However, if you want instant bounce removal, you can do so by selecting the Make bounces disappear instantly option in the GMass dashboard’s Bounces section.
Regardless of whether or not you use instant bounce removal, GMass filters all bounces under the GMass Reports –> Bounces Label. Here you can see the actual bounce notification received by Gmail.
As for what happens to the Note that simply deleting a message from the “Bounces” Label has no effect on your account’s bounce list. Deleting a message from the “Bounces” Label will NOT delete the corresponding bounced address from your account’s bounce list.