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Email Campaigns

Our email campaigns archives page features a strong collection of our articles on writing, sending, enhancing and perfecting the emails you send.

You'll find articles about sending email campaigns in GMass, including strategies, techniques, and features — but also lots of high-level ideas and discussions on copywriting, apps and tools, and campaign evaluation.

If you're looking for more after this, we recommend reading our thorough guides to cold email and/or Gmail mail merges — both should help you take your email campaigns even further.
Top 10 Mail Tracker Tools

May 14, 2022

Top 10 Mail Tracker Tools for 2022 (Features, Pricing)

Discover when recipients open your emails with these 10 amazing email tracker tools and learn what to look out for when choosing an email tracker.

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Amazing B2B and B2C Email Copywriting Examples

May 4, 2022

12 Amazing B2B and B2C Email Copywriting Examples for 2022

Explore 12 excellent email copywriting examples, why they work, and how you can replicate their formula for your emails.

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Using GMass Send-as-Replies Feature

May 3, 2022

Using GMass’s Unique “Send as Replies” to Keep the Conversation Going (3 Examples)

How to use GMass's unique and powerful "send as replies" feature to keep a conversation going by sending a new campaign as a reply to a previous one.

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How to craft the perfect email with attachments

April 22, 2022

How to Craft The Perfect Email with Attachments (Examples, Tips)

Learn how to compose the perfect attachments email with this step-step guide, including helpful examples and actionable tips.

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12 high-converting email copy templates

April 20, 2022

12 High-Converting Email Copy Templates for 2022

Discover 12 proven email copy templates, 4 proven tips to help you write effective email copy, and a robust email marketing tool for 2022.

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What is a personalized email and how to send one

April 15, 2022

What Is a Personalized Email & How to Send One (Tips, Examples)

What is email personalization and how do you personalize an email? Find out everything you need to know in this definitive guide.

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Comparing the creation process of GMass, Lemlist, and Mailshake

April 6, 2022

Comparing the campaign creation process in GMass, Lemlist & Mailshake

Compare the steps in creating a cold email campaign in three of the most popular cold email platforms: GMass vs. Lemlist vs. Mailshake.

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How to ace cold email copywriting

March 31, 2022

How to Ace Cold Email Copywriting (10 Handy Tips + 3 Templates)

Discover 10 handy tips for effective cold email copywriting, 3 practical cold email templates, and the best cold email tool for 2022.

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how to master newsletter copywriting

March 23, 2022

How to Master Newsletter Copywriting (7 Proven Tips, Examples)

Discover the 7 key tips to successful newsletter copywriting. Also, check out a handy tool to scale up your email newsletter copywriting efforts.

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Outbound Email Marketing Guide

February 18, 2022

Outbound Email Marketing Guide (What it is + 8 Proven Tips)

Learn what outbound email marketing is, how it differs from inbound email marketing, and 8 no-nonsense tips for outbound email success.

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12 Effective B2B Cold Email Templates

February 17, 2022

12 Effective B2B Cold Email Templates for 2022 (Tips, FAQs)

Discover 12 proven B2B cold email templates, along with 3 best practices and 2 FAQs related to B2B cold emails.

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Top 15 Outreach Email Software for 2022

February 16, 2022

Top 15 Outreach Email Software for 2022 (Features, Pricing)

Explore the key features, pricing plans, and customer ratings of the top 15 outreach email software solutions for 2022.

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