New Feature: Detect a person’s first name from just an email address
You can now automatically detect a person’s first name just from their email address, and then use that name to personalize your email campaign. This is a world’s…
GMass Blog
Email, Gmail, and GMass — explained.
Practical guides, product updates, deliverability research, and experiments from the team building GMass.
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New hack to set your signature for Gmail email marketing campaigns with GMass
A few months ago, we explained why your Gmail signature doesn’t show up in the Compose window when the window is launched by GMass. Now we have written…
How to remove someone from an auto follow-up sequence
What do you do when you’re checking a campaign’s calendar view to see your auto follow-up schedule… and you spot someone on the list to receive follow-ups who…
Did your Google account get suspended or did Gmail bounce your emails?
With a recent increase in GMass’s popularity has come an increased number of reports of Google accounts getting suspended after having used GMass. In most cases it’s spammy…
A GMass Success Story
Auto Repair Business Beats the Internet Coupons with Targeted Email Marketing Larry Miller is a 30-year veteran of the auto repair business in south Florida. While the large…
Emails getting blocked? Take this one step to eliminate delivery issues.
Overview GMass is a unique service in the email marketing space because it’s built on top of Gmail. That means, unlike a traditional email marketing service like MailChimp,…
Don’t make this copy / paste mistake with Gmail and GMass
If you’ve sent an email campaign with GMass, or even a test message to yourself, never copy/paste that message from your Sent Mail or Inbox into a new…
Resources for GMass Beginners
If you’re new to GMass or new to email marketing, these resources might help you get started: 1. GMass YouTube Videos 2. GMass Quickstart Guide The animations on…
We are now hiding the Gmail Send button
It used to be that one of the must frustrating mistakes a GMass user could make was accidentally clicking the regular Gmail Send button instead of the GMass…
The default tracking domain for Google Apps users was listed as “deceptive” by Google over the weekend
The default tracking domain that GMass uses for open-tracking, click-tracking, and the unsubscribe link for Google Apps users, gm.ag, was deemed suspicious by Google for a period of…
How to Mail Merge CC and BCC in Gmail with Google Sheets
Sometimes it’s not enough to send a mail merge email blast “to” your list — you also need to mail merge CC or BCC addresses in there as…
Why your Gmail open tracking statistics may be skewed
One of the most frequent emails I answer from users is: I was testing your open-tracking, and I know that certain emails weren’t opened, but GMass still reports…