Send a mail merge campaign to just selected rows of a spreadsheet
When connecting to a Google Sheets spreadsheet to send a mail merge campaign, you can now specify filter criteria to pull only certain email addresses that match the…
GMass Blog
Author: Ajay Goel
Ajay is the founder of GMass and has been developing email sending software for 20 years.
Continue reading →
Complete Guide to Mail Merge Personalization in Gmail [Updated 2026]
Mail merge personalization turns one email template into hundreds of customized individual messages. Instead of sending identical text to everyone, you put placeholders in your template (like {FirstName}…
New Feature: Detect a person’s first name from just an email address
You can now automatically detect a person’s first name just from their email address, and then use that name to personalize your email campaign. This is a world’s…
New hack to set your signature for Gmail email marketing campaigns with GMass
A few months ago, we explained why your Gmail signature doesn’t show up in the Compose window when the window is launched by GMass. Now we have written…
How to remove someone from an auto follow-up sequence
What do you do when you’re checking a campaign’s calendar view to see your auto follow-up schedule… and you spot someone on the list to receive follow-ups who…
Did your Google account get suspended or did Gmail bounce your emails?
With a recent increase in GMass’s popularity has come an increased number of reports of Google accounts getting suspended after having used GMass. In most cases it’s spammy…
Emails getting blocked? Take this one step to eliminate delivery issues.
Overview GMass is a unique service in the email marketing space because it’s built on top of Gmail. That means, unlike a traditional email marketing service like MailChimp,…
Don’t make this copy / paste mistake with Gmail and GMass
If you’ve sent an email campaign with GMass, or even a test message to yourself, never copy/paste that message from your Sent Mail or Inbox into a new…
Resources for GMass Beginners
If you’re new to GMass or new to email marketing, these resources might help you get started: 1. GMass YouTube Videos 2. GMass Quickstart Guide The animations on…
We are now hiding the Gmail Send button
It used to be that one of the must frustrating mistakes a GMass user could make was accidentally clicking the regular Gmail Send button instead of the GMass…
The default tracking domain for Google Apps users was listed as “deceptive” by Google over the weekend
The default tracking domain that GMass uses for open-tracking, click-tracking, and the unsubscribe link for Google Apps users, gm.ag, was deemed suspicious by Google for a period of…
How to Mail Merge CC and BCC in Gmail with Google Sheets
Sometimes it’s not enough to send a mail merge email blast “to” your list — you also need to mail merge CC or BCC addresses in there as…