The College Dept. & Faculty Guide to Personalized Mass Emails
We recently spoke with several college faculty members — professors and lecturers, department administration staff, and every one else — and they all shared one commonality when it came…
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Case Study: How BatLinks Link Building Agency Saves $5k/mo. with GMass
GMass results for BatLinks.io, link building agency, Estonia +20% open rates (pointing at much improved deliverability) +8% conversion rates +$5,000/month saved BatLinks.io is a white hat link building agency based out…
The Fantasy Football Commissioner’s Guide to Easy, Effective Emails
Sending effective fantasy football email messages is a part of your sworn, sacred duty as commissioner … even if the fantasy apps handle a lot of the heavy…
College Admissions Office Email Guide: How to Send Easy Personalized Messages
We’re here to make your process of sending college admissions emails a lot faster and smoother. (We can’t help you make the process of sending physical mail faster and…
The College Administrator’s Complete Guide to Personalized Mass Emails
You’re here because you’re a college administrator who sends a lot of emails. All college administrators send a lot of emails. GMass has become a very popular mass email and cold email platform…
7 Cold Email Tricks That Toe the Line Between Valuable and Deceitful
There’s a difference between cold email tricks and traditional cold email tactics. Tricks fall into a murkier, gray-er area than tactics. Cold email isn’t spam. But some tricks toe the line…
7 Ways Email Platforms Inflate Your Open Rates (+Smart Solutions)
Open rates are going through some things right now. Someone should probably reach out, you know, just to say hi. Open rates have always been somewhat iffy metric…
How a Team Member Can Send Follow-Ups to Your Mass Emails
If you’re using GMass for teams, you may wind up in scenarios where you want to tag team an email campaign. That is: A scenario where one team member handles…
Mailtrack Mail Merge vs. GMass: Who’s Best for Sending Campaigns?
Mailtrack is one of the most popular email tracking Chrome extensions (if not the most popular) — which also offers some built-in mail merge features. GMass is one of the most popular Gmail…
Top 10 Free Email Tracking Software (Features, Pricing, Reviews)
Looking for a free email tracking tool? Tracking your marketing and sales emails is a great way to understand how prospects engage with them and optimize your outreach…
Send to Multiple Lists in a Single Campaign with GMass Multi Merge
Want to send a single campaign to multiple lists? Now you can with GMass’s Multi Merge. This is a powerful, intelligent feature that enables you to use mail merge personalization…
0% Open Rate for an Email Campaign? 7 Possible Reasons + Best Fixes
So you sent an email campaign and when you checked the stats, you had a 0% open rate. You’re here because you’re wondering how that’s possible. Because really, it’s…