Looking for the best email tracker Chrome extension for Gmail or Outlook?
An essential tool in any email marketer’s arsenal, email trackers help you keep track of how your email campaigns are doing. And with tons of email trackers now available as simple Chrome extensions, tracking your email campaigns is easier than ever!
But with so many of these Chrome extensions, which one do you choose?
In this article, I’ll go over the ten best Gmail and Outlook email tracker apps and cover their key features, pricing, and customer ratings to help you decide.
10 Best Email Tracking Apps (Chrome Extensions) for Gmail and Outlook:
(Click on the links to jump to a specific tool.)
- GMass – Advanced Gmail Tracking with Campaign Dashboard
- Mailtrack – Simple Email Tracker with limited Gmail tracking
- Mixmax – Basic Gmail tracker with limited features
- Gmelius – Basic Gmail tracker with limited features
- Bananatag – Basic Gmail Tracking (Doesn’t work with corporate emails)
- SalesHandy – Best for Small Scale Campaigns, Low Sending Limits (Gmail and Outlook)
- Cirrus Insight – Paid Only, Works with Gmail and Outlook
- LeadBoxer – Best for Google Analytics level reporting (Gmail and Outlook)
- FreshSales – CRM tool with built-in email tracking features (Gmail and Outlook)
- HubSpot Sales – A bit complex reporting dashboard (Gmail and Outlook)
Here’s a detailed look at the ten best Chrome extensions for email tracking in Gmail and Outlook:
If you’re a Gmail user looking for an all-round email tracker Chrome extension, then look no further than GMass.
GMass is a powerful email tracker and outreach tool used by employees from large companies like Twitter, Google, LinkedIn, and Uber to skyrocket their email campaign management.
However, its outreach capabilities aren’t just used by large companies.
It’s also perfect for solopreneurs and organizations like schools and churches to send email campaigns right from the familiar Gmail interface!
GMass helps you:
- Personalize your email outreach campaigns right from your Gmail inbox
- Measure campaign performance with detailed reports and analytics
- Schedule your emails and follow-ups easily
- Automate the follow-up email process
- Perform extensive mail merges in no time
Additionally, it’s super easy to get started with GMass.
Simply download the Chrome extension from the Google Chrome web store and start using it!
Ideal for: Large companies, startups, email marketers, solopreneurs, and anyone else looking to boost their email outreach.
Compatibility: GMass works with Gmail and can even connect with the Gmail mobile app for Android.
GMass Key Features
Here’s a quick look at some key features of the GMass Chrome browser extension:
A. Detailed Analytics
Since email tracking is all about knowing how well your emails are doing, GMass offers you all the email tracking metrics you’ll ever need!
When you run an email campaign, GMass generates a Campaign Report that contains metrics like:
- Total Recipients
- Unique Opens
- Unique Clicks
- Emails not sent due to Gmail’s email sending limit
This way, you can quickly determine how well your emails are doing and where you can improve your email performance.
B. Automatic Email Personalization
If you want your emails to really resonate with your audience, you need to personalize them.
After all, nobody likes receiving generic, templated emails, right?
Manual email personalization can take hours, but GMass lets you personalize within a few minutes!
When you’re looking to send out a bunch of emails in one go, GMass will help personalize your emails by:
- Automatically detecting someone’s first name from their email address
- Helping you send to personalized CC and BCC addresses
- Automatically customizing blocks of text, links, and images for each recipient
- Helping you add personalized attachments to your emails
C. Simplified List Building
One of the core parts of any email campaign is an email list.
And with GMass, building one doesn’t have to take forever.
You get tons of different ways to create an email list quickly in GMass, like:
- Run a search in your Gmail account and let GMass compile a list from the results.
- Pick a label in the Gmail interface, and GMass will compile a list from that label.
- Build an email list through email notifications.
D. Automate Follow-ups
Not everyone is going to respond to your emails all the time. Fortunately, GMass automates your email follow-ups to ensure that your emails always stay on your recipients’ radar.
You can even customize several aspects like:
- The frequency of follow-ups to be sent
- The total number of follow-ups each recipient receives
- The message each follow-up email contains
E. Bypass Email Sending Limits
Most email clients (like Gmail and Outlook) limit the number of sent emails every day.
For example, with G Suite, the limit is 2,000 emails per day, while Gmail caps the daily limit at 500 emails.
However, these restrictions can severely limit your outreach if you’re running a massive email marketing campaign.
F. Email Scheduling
With GMass’ email scheduling feature, you choose when you want to send out a mass email campaign.
- Pick from a list of pre-configured future times.
- Enter a custom date or time.
- Alter the time or date after scheduling an email.
Unlike most other tools, GMass has an extremely user-friendly pricing structure:
- Free: supports automated email tracking for 50 emails/day + all other features
- Minimal: $8.95 per month – unlimited email tracking + all features except auto follow-ups
- Standard: $12.95 per month – includes “Minimal” features + removes GMass footer for sent emails
- Premium: $19.95 per month – includes “Standard” features + auto follow-ups
- Premium: starts at $89 per month for a group of 5 and includes all features
GMass Customer Ratings
Mailtrack is a compact mail tracker app designed to let you know when your sent mail has been opened. It does this by adding a tracking pixel and a series of checkmarks to your email within the Gmail interface.
Mailtrack will also send you a push notification when someone has read your email and works with Gmail’s “schedule emails” feature.
Ideal for: Gmail account users who want to know who has read their emails.
Compatibility: Mailtrack works with Gmail and has an add-on for Android/iOS devices.
Mailtrack Key Features
- Active email indicator to identify which emails are generating interest
- Real-time desktop notification when someone opens your email
- Not-opened reminders when someone hasn’t opened your email
- Unread messages filter to identify unread emails quickly
- Incoming tracked emails indicator alerts you when emails you receive are being tracked
Mailtrack offers two pricing plans:
- Free plan: offers unlimited tracking, but no other features and also includes a “sent with Mailtrack” signature to your sent mail.
- Pro plan: starts at $4.99/month: The paid plan includes all the features and removes the “sent with Mailtrack” signature.
Mailtrack Customer Ratings:
Mixmax is another powerful mail tracker Chrome extension that uses a tracking pixel to identify who has opened your sent emails.
The platform comes with several other useful features that include tracking your sent mail with a tracking icon, monitoring read receipts with a push notification, calendar scheduling, automated email follow-ups, and in-email polls.
Ideal for: Large email marketing teams, entrepreneurs, and sales reps.
Compatibility: Mixmax doesn’t work with an Outlook account. It’s strictly for your Gmail inbox and can also integrate with SalesForce, Slack, and several other platforms.
Mixmax Key Features
- Detailed mail tracking and analytics that include click and download tracking
- Schedule emails to send at a designated time
- Custom templates to customize your emails with the addition of external images
- Integrates with Salesforce and Slack to streamline your workflows
- Read receipt desktop notification when emails have been received and opened
Mixmax offers four pricing plans:
- Free plan: offers unlimited scheduling, 100 tracked emails per month, email polls, and surveys
- Starter: $12/user per month – includes everything in the free plan + unlimited tracked emails
- SMB: $29/user per month – includes everything in “Starter” + email sequences, shared calendars, and shared email templates
- Growth: $65/user per month – includes everything in “SMB” + a Salesforce integration, round-robin calendaring, custom branding, and workflow automation
Mixmax Customer Ratings
Gmelius tracks when your emails have been opened and how many clicks the recipient made. It informs you about this via a tracking pixel and a desktop notification feature.
Ideal for: Teams who want to collaborate on work without leaving their inbox.
Compatibility: Gmelius only works with Gmail.
Gmelius Key Features
- Detailed email tracking to keep a check on unread emails
- Can schedule emails to help you send them at the right time
- Integrated Kanban boards to convert emails into task cards
- Supports workflow automation to automate repetitive tasks and save time
- Built-in email templates to quickly create your emails
Gmelius is available in four pricing plans:
- Free plan: includes unlimited shared inbox, unlimited kanban boards, collision detection, unlimited shared Gmail labels, template
- Plus: $12/user per month – includes everything in the free plan + CRM integration, priority sync, unlimited email templates, unlimited meeting types, unlimited shared emails
- Growth: $24/user per month – in addition to everything in “Plus,” the Growth plan comes with workflow automation, SLA rules, auto-assignments, analytics dashboard, meeting reminder
- Enterprise: $49/user per month – includes everything in “Growth” + unlimited users, G Suite Admin sync, onboarding training, uptime SLA, custom user roles, dedicated CSM.
Gmelius Customer Ratings
Bananatag is an internal communication app designed to help you create company memos and newsletters and measure open and click rates.
Ideal for: Internal communication needs. It ensures that employees are opening and responding to important company communications.
Compatibility: Bananatag works with both Gmail and Outlook.
Bananatag Key Features
- Built-in email templates so you can personalize your emails with external images
- Email analytics to easily track your emails while highlighting the average response time
- Can create custom distribution lists for various email campaigns
- Powerful CRM integrations to sync your emails to most CRMs
- Link tracking to let you know when the recipient opens links in your email
You’ll need to get in touch with Bananatag for their pricing options, but they offer three different plans:
- Essential: includes email tracking and metrics, multi-user editing, email reporting, template library, and a drag-and-drop email designer
- Power: includes everything in “Essential” + custom email reports, embedded pulse surveys, follow-up with non-openers, and active directory sync.
- Enterprise: includes everything in “Power” + multi-domain and custom domain support, custom user permissions, branding restrictions, and segmented reporting.
Bananatag Customer Ratings
SalesHandy is a powerful browser extension with mail tracker capabilities that can track leads and emails with real-time notifications.
Ideal for: Sales reps looking for a straightforward email outreach tool.
Compatibility: SalesHandy is compatible with both Gmail and Outlook.
SalesHandy Key Features
- Email templates for personalized email campaigns
- Link tracking via a tracking icon to see who has clicked any links in your emails
- Will send you a push notification to keep track of email reads
- Built-in lead tracking icon to monitor all the leads in your funnel
- Can integrate with tons of third-party tools
- Detailed Email Tracking
- Using Mail Merge, you can personalize your email campaigns.
- Automated Follow-Up Emails
- Allows you to import HTML templates into Gmail and Outlook Mail
- Standard plans do not include automated follow-up or advanced mail-merge features.
- Standard plans have low sending limits. To send a large campaign, you’ll need the pricey Enterprise plan.
- The most expensive enterprise plan allows you to send only 5,000 emails each day! As a result, if you can’t email your entire mailing list at once, your marketing efforts may be restricted.
- SalesHandy does not connect with bulk mail services like SendGrid to exceed Gmail or Microsoft’s restrictions on the number of emails sent. A Gmail account has a daily sending limit of 500 emails, while a G Suite email user may send up to 2,000 messages each day. Even if you upgrade to SalesHandy’s Enterprise plan, you can only send 2,000 emails per day.
SalesHandy offers four pricing plans:
- Free plan: only offers unlimited tracking
- Regular: $12/user per month – includes everything in the free plan + custom domains and mail merges
- Plus: $27/user per month – includes all features in “Regular” + mail merges with automatic follow-ups
- Enterprise: $59/user per month – includes all the features in “Plus” and high-volume campaign support
SalesHandy Customer Ratings
7. Cirrus Insight
Cirrus Insight helps users log emails with a click and sync their calendars to keep their lead and contact management workflows organized and structured.
Ideal for: Any company that uses Salesforce as its CRM.
Compatibility: Works with both Gmail and Outlook.
Cirrus Insight Key Features
- Supports all editions of Salesforce
- Can automatically sync events between Google Calendar and Salesforce
- Tracking icon helps you determine if your emails have been read; location tracking shows the recipient’s geolocation
- Built-in email scheduling icon to compose and send emails at specific times
- Link tracking to see exactly how many clicks a link has obtained
Cirrus Insight Pricing
Cirrus Insight offers four pricing plans for your Google account (Starter, Closer, Rainmaker, and Enterprise), and three for Outlook (Starter, Closer, and Enterprise).
However, the pricing and features remain the same, irrespective of the email client you use:
- Starter: $36/user per month – includes email tracking, follow-up alerts, email templates, email scheduling, Salesforce integration
- Closer: $60/user per month – includes everything in “Starter” + enterprise scheduling, attachment tracking, and activities
- Rainmaker: $96/user per month – includes everything in “Closer” + added campaign support
- Enterprise: custom pricing – includes everything in “Rainmaker” + enterprise services like dedicated customer service managers and single sign-on access
Cirrus Insight Customer Ratings
LeadBoxer is a lead generation app that provides real-time information about your email recipients and your sales workflow.
Ideal for: Sales reps looking to prioritize the most promising leads.
Compatibility: LeadBoxer works with Gmail and Outlook.
LeadBoxer Key Features
- Built-in email tracking to keep a check on how your emails are doing
- Dedicated lead management dashboards
- Can identify both companies and individuals visiting your website
- Automatic lead-scoring to calculate a lead’s lead score to optimize sales workflows
- Can set up an email notification for specific leads visiting your site or reading your emails
LeadBoxer doesn’t offer a free plan. Here’s a quick look at two paid plans:
- Basic: $228.75 per month – includes unlimited leads and contacts, the ability to track web and email behavior, lead scoring, and real-time notifications.
- Premium: $580.76 per month – includes all “Basic” features + custom integrations, cross-domain tracking, and priority support.
LeadBoxer Customer Ratings
Freshsales is a customer relationship management tool developed by Freshworks. With an intuitive UI and a list of powerful features, Freshsales shows its users exactly what actions a lead has taken across various platforms.
Ideal for: Companies looking for a powerful CRM tool with built-in email tracking features.
Compatibility: FreshSales can integrate with whatever email client you use, ensuring that all your emails are synced across your inbox and CRM.
Freshsales Key Features
- Email templates with placeholders for bulk emails
- Can import data from other CRMs to track progress and view past reports
- Can create workflow automations like automatic email follow-ups to save time
- Revenue analytics so that you can analyze your most profitable campaigns
- Behavior-based segmentation to split leads and personalize conversations
Freshsales offers four different paid options:
- Blossom: $12/user per month – includes lead, contact and deal management, a visual sales pipeline, two-way email sync, lead scoring, and API access
- Garden: $25/user per month – includes everything in “Blossom” + 250 bulk emails per user per day, five sales sequences per user, and ten workflow automations
- Estate: $49/user per month – includes everything in “Garden” + advanced lead scoring, 1,000 bulk emails per user per day, ten sales sequences per user, and 25 workflow automations
- Forest: $79/user per month – includes everything in “Estate” + 5,000 bulk emails per user per day, 25 sales sequences per user, 100 workflow automations, and IP whitelisting.
Freshsales Customer Ratings
10. HubSpot Sales
HubSpot Sales is a useful platform to help you identify who opened your emails via a powerful notification system.
Ideal for: Teams looking for a versatile CRM with additional email tracking capabilities.
Compatibility: HubSpot Sales can track emails from both Gmail and Outlook.
HubSpot Sales Key Features
- Predictive lead scoring to rank leads automatically based on hundreds of factors
- Supports tons of workflow extensions to streamline various processes
- Supports canned snippets to create a bank of reusable answers
- Powerful reporting dashboard to see detailed metrics on sales performance
- Unread email filter icon to quickly identify unread messages
HubSpot Sales Pricing
HubSpot Sales offers three pricing plans:
- Starter: $50/month starting with two paid users – includes a deal pipeline, custom properties, quotes, a reporting dashboard, and meeting scheduling
- Professional: $800/month starting with five paid users – includes everything in “Starter” + sales analytics, record customization, custom reporting, 1:1 video creation, smart send times
- Enterprise: $3,200/month starting with ten paid users – includes everything in “Professional” + single sign-on access, field-level permissions, call transcripts, and predictive lead scoring.
HubSpot Sales Customer Ratings
- Capterra: 4.5/5 (250+ reviews)
- G2: 4.5/5 (6,200+ reviews)
Choosing the right email tracker Chrome extension doesn’t have to be tricky.
Just go through the tools I’ve covered here to determine what works well for you.
And while each of these extensions is great, GMass is clearly the best email tracker Chrome extension for Gmail users.
With advanced mail merge and email tracking capabilities, GMass can help take your email campaigns to the next level. So why not download its free Chrome extension today and streamline all your email sending activities?