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How to Use the CC and BCC Features in Gmail

Want to know exactly how to use the CC and BCC features in Gmail?

Gmail’s CC and BCC features can help you send emails to multiple recipients.

In this article, I’ll show you how to use those Gmail features. I’ll also demonstrate how to use mail merge tools to make the process far easier!

Here’s what we’ll cover:

(use the links below to jump to a particular section)

Let’s begin!

How Do You CC in Gmail?

What Is the CC Feature in Gmail?

The CC (carbon copy) field allows you to send an email to multiple recipients. The CC feature ensures that all your recipients can see who has been added to your mail.

How Is “CC” Different from “To” in Gmail?

The “To” field is used for your primary recipients — people who are required to act in response to your email.

The difference between the CC and To field lies in email etiquette. Ideally, CC recipients aren’t supposed to take any action on receiving an email. However, To recipients are expected to act on receiving an email. The correct usage of To and CC fields defines who has action and who needs the information.

How to CC in Gmail

Here’s a step-by-step guide on how to use the CC field for sending an email to multiple recipients in an email client. (The process is the same for your mobile Gmail app.)

Step 1

Log in to your Gmail account and click Compose to open up the Gmail compose window.

How to cc in gmail

Step 2

In the To address box, type your primary recipient’s email address. Separate multiple addresses using a comma or space, or by pressing the enter key.

To send a copy of your mail to someone, you have to add CC recipients.

Click CC, as shown below.

Click on CC

Step 3

Enter the email address of recipients who’ll receive a copy of the email in the CC field.

Enter email as cc

Step 4

Compose your email subject and message. Hit Send when your message is complete.
All your recipients (primary + CC’d) will receive the email.

Let’s see how it looks at a recipient’s end.

Hit Send to CC email

All recipient addresses in the To and CC fields are visible to everyone in the email.

Problems with the Carbon Copy (CC) Method in Gmail

1. Displays Mailing List to All Recipients

Gmail’s CC feature doesn’t hide anyone’s email address. This is fine when you are sending an email to people who know each other. However, when you are emailing a group where people don’t know the other parties, this is a breach of privacy.

Think about it:

If you’re sending marketing or sales emails, would you think of giving away your mailing list?

Because that’s what you’re doing by using the To/CC field in Gmail.

To protect the identity of your recipients, never use the CC field to communicate confidential information.

2. Impractical for Mass Mailing

Do you need to email dozens or even hundreds of recipients at a time?

Manually adding each recipient would be a painstaking and error-prone process. You could misspell an email address, leave someone out, or mistakenly add someone as To. The list goes on.

3. Unintentional Reply All

A significant problem with using the CC field in Gmail is that your recipients could mistakenly click “Reply All” instead of the “Reply” button while responding to your email. An unintentional “Reply All” broadcasts their response to every address involved in the communication, resulting in a potentially embarrassing situation.

How Do You BCC in Gmail?

What Is the BCC Feature in Gmail?

The BCC (blind carbon copy) field allows you to send an email to multiple recipients. However, when using BCC, the primary recipients of the email will be unaware of other recipients you’ve included. Hence, it’s a little more confidential than CC.

While your BCC field recipients can’t see who else has been added, they’ll know that they were BCC’d to this email and that they aren’t the only ones being addressed.

How to BCC in Gmail

Here’s a step-by-step guide on how to use the BCC field for sending an email to multiple recipients in an email client. (The process is the same for your mobile Gmail app.)

Use the same first steps that you’d use in How to CC in Gmail. Except, this time, click on add BCC instead of CC.

Click on BCC

Enter the recipients you’d like hidden in the BCC field. Compose the message and send it.

compose and send bcc

On the recipient side, it will look something like this:

primary recipient

Bcc recipient

The main recipients of your email can’t see who else has been added. However, your BCC recipients will be able to know that they’ve been BCC’d to this mail.

Problems with the Blind Carbon Copy (BCC) Method in Gmail

1. Unintentional Reply to All the Recipients

Anyone in your BCC list could mistakenly click “Reply All” instead of the “Reply” button to respond to your mail.

This will broadcast their response to all addresses involved in the communication, resulting in an unintentional breach of privacy and revealing that you had blind-copied them.

2. Unprofessional

Because your BCC’d recipients know that they aren’t the only ones added to this mail, it could raise questions or suspicion. Never use the BCC feature for formal conversations as it could lead to distrust among your team members.

3. No Personalization

Gmail’s BCC feature doesn’t allow you to personalize emails.

What this means is that your recipients receive an email without their name being mentioned. This is enough for many people to mark your email as spam, or delete it.

Moreover, this makes it an impractical method to send pitches and marketing emails.

As you can’t mention the name of a person and customize their sales message, your recipient will receive a bland, generic marketing email that disappoints them. You won’t be able to address their concerns and make a personal connection to boost your conversions.

4. No Stats or Analytics from Your Emails

Gmail doesn’t give you any stats or analytics from your BCC emails.

While this might not be an issue for personal communication, it’s a significant problem if you want to track how many people opened or clicked on your sales message.

However, Gmail doesn’t give the sender any features to analyze data, such as when the email was opened or what links were clicked, etc.

These statistics indicate how well your emails are being received, so can you really operate efficiently without them?

Also, these stats are helpful not only for email marketers and salespeople but also for anyone who regularly sends mass emails to a group.

How to Send Mass Emails with GMass (and Avoid CC and BCC problems)

GMass is a robust email marketing software that allows users to run email campaigns from their Gmail inbox. Its mass emailing features have made it a popular Chrome extension for employees from top marketing companies such as Facebook, Twitter, Google, and LinkedIn.

In addition to being favored by email marketers, GMass can also be used by individuals and groups. Schools, social clubs, and any other organization or institution can send emails from their Google account to a target audience using GMass.

send mass email with gmass

How to Send Email to Multiple Recipients Using GMass

It’s super easy to send emails to multiple recipients in Gmail using the GMass extension.

Here’s how to do it:

  1. Enter email addresses in the “To” field.
  2. Compose your email subject and message.
  3. Click the “GMass” button (instead of Gmail’s Send button).

Gmass send mass email

You’re done! Now you can send emails to multiple recipients within seconds!

Instead of manually adding each recipient, you can use one of these three easy ways:

  1. Use Google Contacts
  2. Export your Contacts to a Google Spreadsheet
  3. Export Contacts from a Gmail Label

Personalization

Did you notice the {FirstName} field in the screenshot? This personalization feature allows you to address each recipient by their own name. You will never need to say a generic “Hi” again!

Benefits of Using GMass

1. Personalization

If email marketers want to make a meaningful impact on their prospects, they’ll have to make a personal connection. You’ll have to address the recipient by their name, reference their company, and address their needs and concerns to make an effective pitch.

Unfortunately, doing this quickly on your own is next to impossible as you’d have to edit each email to add these personalization variables.

Luckily, GMass offers an email sender automatic personalization to help tailor their emails to meet the needs of their prospects. GMass offers you personalization features, such as:

  1. Auto First Name Detection – auto-detect first names from email addresses
  2. Personalized images
  3. Personalized links
  4. Add multi-word names
  5. Advanced Personalization Techniques – personalize large blocks of text

Click here for a complete guide.

2. Detailed Stats and Analytics from Email Campaigns

Detailed stats and analytics are essential to any email campaign. They provide you with relevant data to measure your campaign’s success.

GMass provides comprehensive and downloadable reports that contain information such as:

  • Unique Opens – total email addresses that opened your email
  • Unique Clicks – total email addresses that clicked on a link
  • Replies – total email addresses that replied to your email
  • Bounces – total email addresses that were invalid
  • Unsubscribes – total email addresses that clicked on your unsubscribe link

GMass also gives you a nifty way to see in which mailbox your emails are landing, through its Inbox, Spam, or Promotions tool.

3. Easy Scheduling

If you want your email campaigns to be successful, you must ensure that the right emails reach the right people at the right time.

To help you with this, GMass lets you schedule your emails and campaigns well in advance.

You can choose from a set of default times or enter a custom date and time to schedule your emails. Scheduled emails can easily be rescheduled in your Drafts folder.

4. Bypass Gmail’s Sending Limit

Did you know there’s a Gmail email sending limit?

You can only send around 500 emails every 24 hours using Gmail’s web interface. If you have a G Suite account, you can send up to 2,000 emails every 24 hours.

GMass allows you to bypass this limit when dealing with emails that aren’t time-sensitive. You can send mass email campaigns with up to 10,000 emails using GMass. The tool automatically distributes these emails over multiple days.

Say you have 8,000 emails and you’re sending them from a G Suite account. When you click the GMass button, 2,000 emails will be sent immediately, another 2,000 will be sent 24 hours later, the next 2,000 will be sent 48 hrs then, and the final 2,000 will be sent 72 hours later.

5. Automatic Follow-ups to Boost Response Rates

Say you’ve sent a question or form via email, but you haven’t received a reply.

What do you do?

You draft and send a follow-up email, right?

But what if you have to send follow-ups to hundreds of people? You can’t do that manually!

Fortunately, GMass lets you set auto follow-ups for your email campaigns.

Instead of manually following up on all these emails, the tool does it for you! You can even customize everything about these follow-ups, including:

  • The number of follow-ups sent until a reply/open/click response
  • Time gaps between follow-ups
  • The content of the follow-up messages

Note – when the auto follow-up is sent, if the original email had attachments, regardless of size, the auto follow-up email would also contain the attachments.

The Final Word

Mailing to multiple recipients doesn’t have to be a tiring and complicated process. While Gmail’s CC and BCC features can help, using a cold email app like GMass is a far better solution. It has tons of features to help you get the best out of your email campaigns and maximize your conversions.

Why not download the GMass Chrome web extension right now and experience it for yourself?

8 Comments
  1. We’ve responded to your ticket directly.

    The reason for the bounces is due to your SendGrid account running out of credit which caused your emails to bounce.

  2. I’ve installed the gmass app, but I also see the option to add a monthly subscription, I am not sure I understand what the difference is between the two.
    1. Can I send emails with just the app, or do i need to the subscription?

    1. Hi Lance,

      You can use GMass for free albeit with a 50 email per rolling 24-hour sending limit. Paid subscription plans do not have such limits.

  3. While this seems to be a simple task, there are still those who are confused on how to use the CC and BCC features in Gmail. Thank you for writing an article about this topic and for showing us how use those Gmail features. Keep sharing!

  4. What is the cause of these rejected/bounced emails?

    Individual recipient errors (36):

    Some of your errors are Gmail server errors. Your campaign will automatically re-send to these affected email addresses.

    Email Address: xxxxeacher@gmail.com
    Error: Google.Apis.Requests.RequestError
    Backend Error [500]
    Errors [
    Message[Backend Error] Location[ – ] Reason[backendError] Domain[global]

    1. Hi Tom,

      An error 500 is basically the result of an issue with Google servers as GMass sends your emails. When GMass transfers data to and from your Gmail account (via numeric identifiers specific to Gmail and the Gmail API), the server either took too long to respond or is busy to receive another send request to the API to send an email to the intended recipient at the time of the error.

      This type of error is temporary and is basically flood protection to the Gmail API so GMass will automatically retry sending to those listed email addresses where the error occurred as stated in the copied error message.

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